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11 Tips for Staging Your Home in The Winter

Todd Sledge October 24, 2023

Embrace the Seasonal Decor

Winter staging is an opportunity to showcase your home’s cozy and inviting side. Embrace the season by adding tasteful, seasonal decor such as wreaths, garlands, and warm throw blankets. Choose a color palette that complements the winter season, with deep reds, forest greens, and soft blues. If you’re selling during December, a Christmas tree and other holiday decor can help potential buyers envision spending the holiday season in this space.

Add Warmth

During the colder months, potential buyers will appreciate a warm and inviting atmosphere. Make sure your heat is set to a comfortable, warm temperature, so buyers instantly feel relief when they step through the front door. This is not the time to save on your heating expenses!

Keep It Well-Lit

Ensure your home is well-lit with both natural and artificial lighting, but be sure to use soft, warm-toned bulbs to create a cozy glow. Consider lighting a fire in the fireplace if you have one; the sight and sound of a crackling fire can be incredibly inviting on a cold day.

Keep It Cozy

A cozy, welcoming home can make potential buyers feel right at home. Invest in soft, plush cushions and throws for your furniture, and place rugs in strategic areas to add warmth and comfort.

Clear the Walkways

After a winter storm, it’s essential to keep driveways and walkways clear of snow and ice. Potential buyers should have easy access to your property without worrying about slipping or falling. Plus, they won’t be deterred by the prospect of excessive maintenance during the winter months! Regularly shovel and de-ice these areas to create a safe, inviting entrance.

Showcase Energy Efficiency

This time of year, energy efficiency becomes a significant selling point. Highlight any energy-efficient features of your home, such as insulated windows and doors, a well-maintained heating system, or smart thermostats. This can be a compelling factor for buyers looking to save on heating costs.

Highlight Winter Amenities

If your home has any unique winter amenities, make sure to showcase them. This might include a hot tub, a cozy nook for reading, a brick fireplace, or a well-insulated, heated garage. These features can set your property apart and make it more appealing to winter buyers.

Stage the Outdoors

Don’t neglect the outdoor areas of your home! Even during the winter, they can add value to your property. Consider staging a small outdoor seating area with weather-resistant furniture or adding some evergreen potted plants to add a pop of color to your front porch or patio. If you have any photos of your backyard during the summer, you can also include them in your listing, to show what your landscaping looks like in its prime!

Keep It Tidy

Winter can bring a lot of mess into a home with wet boots, coats, and gear. Keep your home tidy and well-organized. Provide a designated space for coats and boots near the entrance to prevent clutter and make the home more inviting.

Infuse Fresh Scents

Use subtle, seasonal scents to create an intoxicating atmosphere. Consider using candles or essential oil diffusers with scents like cinnamon, pine, or vanilla. These fragrances can enhance the overall ambiance of your home, as scent plays an important role in first impressions.

Prioritize Professional Photography

Professional photography is crucial in every season, but it’s particularly important in the winter. A skilled photographer can capture your home’s beauty, even on the gloomiest of days, and ensure your listing stands out online.

Good Luck!

Staging your home during the winter comes with its unique challenges and opportunities. But by embracing the season, creating a warm and cozy ambiance, and paying attention to details, you can make your property more attractive to potential buyers.
And don’t worry — you don’t have to do this alone! Your agent can help you stage your home properly, and make unique recommendations for your specific property. If you’re selling in Northern Colorado, reach out to one of our agents at The Group. Contact us to start the process of listing your home!

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